We use online analytics to test your creative either before or after advertising launch to test brand awareness, advertising awareness, effectiveness, and motivation to purchase/use. We have the capability to show creative executions for television, radio, social media and outdoor that you provide. We test against general demographic audiences to specific audiences all based on a ten (10) minute online study among 500 respondents. We will utilize a survey instrument that we have created and insert your specifics into our proprietary program. We will deliver tables with 6 demographic banner points.
General Demographic Test*– 500 respondents that are 18+ that match national demographics: $6,500
Target Age Demographic Test*– 500 respondents that are specific to age targets that match national demographic age targets: $7,500
Target Income/Occupation/Education Demographic Test*– 500 respondents that are specific to income, occupation, etc. targets that match national demographic age targets:$8,500
*We can generate against specific areas, regions, markets, etc. for a 10% surcharge providing a large enough sample exists.
If your study requires more specific demographics or other special needs, we will advise additional cost for your approval. If you want a proprietary study that requires adapting or revising our existing advertising study, or you require a PowerPoint report we can offer a specific quote when requested.